Outsourcing as a Source of Competitive Advantage
Outsourcing is usually one of the more predictable suggestions of managerial consultants throughout the world. Generally these suggestions are made with either the intention of reducing direct costs, incorporating specialist knowledge , or avoiding the problems associated with hiring and keeping employees.
This trend has been behind the massive swings of technical and administrative functions from economies such as the UK, Canada and the USA to countries where lower wages are paid to people with equivalent levels of competency.
In asset management it has meant that large swathes of the workforces of maintenance intensive industries to be replaced by service providers of some form or other. This is particularly the case in areas such as specialized services (predictive or other technical analytical service) as well as short term / high volume work such as outage management.
In general this has allowed corporations to become more competitive through reducing direct costs and allowing the organization the ability to tap into the industry knowledge of best practices that are often found in the providers of specialist services.
Changes in the Asset Management Environment
However over the past five years, and more importantly during 2003, there have been some dramatic changes within the legislative environment that call into question the justification for outsourcing in this area. These have been part of a wider global trend focusing on the inherent dangers associated with asset management and the growing level of intolerance in society with regard to preventable disasters in this area.
These changes include such items as:
The primary effect of this trend is a growing realization that in the future all decisions regarding asset management could be called into question at some stage. And it is increasingly individuals rather than corporations that are being asked to provide the answers.
Responsible Outsourcing
While the responsibility for maintaining and operating assets is able to be delegated, there is no current way of adequately transferring the accountability for safe asset performance.
Regardless of contractual arrangements the asset owners remain those with primary responsibility for managing and mitigating the risks associated with their physical asset base..
As such there is a driving need for asset owners not only to make the correct decisions in this area, but also to be able to defend them. In particular by being able to prove that all reasonable efforts that could have been taken had been taken to reduce or mitigate risk levels.
To ensure defendable decisions in an outsourced asset management service, then there is a need to change the way that these forms of contracts are traditionally managed. Can the mere delegation of responsibilities continue to be seen as the responsible way of managing assets?
Asset owners must have involvement in decisions concerning what is to be done and how it is to be done. The combination of doing the right job and doing the job right that are the underlying concepts of responsible asset management.
This requires the asset owners to retain control over the management function in this area. In particular over the specific functions detailed below:
Outsourcing remains a viable business solution in many area of corporate activity,. However within asset management it is imperative that it is done so under the control, guidance and auditing of the asset owners.
This change in focus is a part of a much wider change in the area of asset management. A change that will impact on every area of this managerial discipline requiring that decisions are taken:
Article submitted by Daryl Mather, an author, speaker and management consultant from Australia